Sales
Prospecting, outreach, discovery calls, objection handling and proposals.
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Entries
- Summarise a sales call
Turns a sales call transcript into CRM-ready notes covering pains, budget, decision process, risks and agreed next steps, each backed by what was said. Use right after a call.
- Write a sales follow-up
Writes a sales follow-up after a meeting or an unanswered message that references what was said, adds something new of value and makes one clear ask. Use instead of a "just checking in" email.
- Write cold outreach
Writes a short, personalised cold email or LinkedIn message grounded in the prospect's real context, with a credible reason to reply and one low-friction ask. Use for prospecting.
- Handle sales objections
Prepares responses to likely sales objections, with discovery questions that uncover the real concern behind each one and proof to use. Use before calls, for battlecards or for rep training.
- Sales coach
Acts as a sales coach who listens for the buyer's problem, role-plays tough calls realistically and teaches discovery over pitching, with line-level feedback. Use for practice and call reviews.
- Write a cold call script
Writes a cold call framework with a permission opener, a relevant reason for calling, two discovery questions, answers to common brush-offs and a clear meeting ask. Use for reps who dread calls.
- Build a sales playbook
Builds a sales playbook with ICP, buyer personas, stages and exit criteria, discovery questions, an objection library, competitor cards and templates. Use for sales leaders and founders hiring reps.
- Prepare a deal negotiation
Prepares the seller's side of a deal negotiation - walk-away, a trade for every ask, discount rules, the concession sequence and scripts for procurement tactics. Use for reps facing procurement.
- Prepare a discovery call
Prepares a sales discovery call with a research summary, pain hypotheses, an agenda, qualification questions in the chosen framework and the next step to secure. Use the day before a first call.
- Write a sales proposal
Writes a sales proposal tied to the prospect's stated pains and goals, with scope, pricing options, success measures and next steps. Use after discovery, before sending a quote.
- Write a mutual action plan
Writes a mutual action plan with the buyer - milestones to go-live, owners on both sides, dates, decision points and risks - working back from the buyer's own deadline. Use for complex B2B deals.
- Write an outbound sequence
Writes a multi-touch outbound sequence across email, LinkedIn and phone, with a distinct reason for each touch, timing and a respectful break-up message. Use for SDRs and founders doing outbound.